Month: January 2018

Fashion-related classes you didn’t know you could take

Fashion-related classes you didn’t know you could take

As a University of Massachusetts Amherst student, you may not be aware of all the fashion-related courses that are being offered. Here are some fabulous classes to register for this fall if you’re interested in fashion or fashion merchandising:

Note that although the Isenberg marketing classes are only open on SPIRE to Isenberg, Economics and BDIC (Design-Your-Own-Major) students, if you email a professor expressing interest or visit the class on the first day, you might just have a chance at enrollment, provided there’s physical space in the classroom.

Even if you have not completed a class prerequisite, just let the professor know your relevant experience, willingness to work hard and dedication to the course material. If you don’t get a reply from the professor, email them again with a follow-up (it’s easy for professors to miss emails as they get hundreds per day), or go talk to the instructor in person. You’re able to enroll in virtually any class you want with permission from an instructor.Fashion-related classes you didn’t know you could take

The final fashion show gives students amazing hands-on experience. My class created a theme for our fashion show, titled “Reinvention: A Fashion Showcase,” and it was held in Flavin Auditorium in Isenberg December 2017. I was able to experience recruiting my friends as models, establishing a budget for makeup and clothing for the models, scheduling model practices via Facebook, creating posters for the show, compiling a music playlist and decorating the auditorium.Ever wanted to put on a fashion show instead of taking a final exam? Look no further. In this class you will have the opportunity to read fashion magazines, make a collage of your favorite fashion and beauty brands, put together a portfolio of the outfits you wear every week, read interesting texts about the history of fashion, and you might even have a guest speaker from TJX or New York Fashion Week come in to share fashion career advice!

From Merch to Full Collections, Magazines Boost Their Fashion Lines

From Merch to Full Collections, Magazines Boost Their Fashion Lines

At the Pitti Uomo trade show in January, male models walked the halls of the Palazzo Medici Riccardi clad in embroidered sweaters, hunting attire and leather pyjamas. But it wasn’t the clothing that was most surprising. It was the company behind the collection: Berlin-based magazine 032c.

Founded in 1999, the publication launched its first clothing range in 2015. Today, fashion makes up half of the company’s revenue, surpassing advertising, says founder and editor-in-chief Joerg Koch. Koch, along with his wife Maria — who has a background in fashion design — is increasingly occupied with growing 032c’s clothing line, which is stocked in over 100 retailers worldwide including Selfridgesin London, KM20 in Moscow and Bergdorf Goodman in New York.From Merch to Full Collections, Magazines Boost Their Fashion Lines

“The magazine would act as an incubator for the clothing line,” says Koch. “But now the apparel line has taken over. It survives on its own. We’re happy to cannibalise on the attention. It’s fine if people think the apparel line comes before the magazine.”

Many magazine fashion lines began and ended with merch: logo-emblazoned cotton T-shirts by publications like Fantastic Man, LOVE and even Vogue. But 032c is among a number of publications launching fully fledged fashion collections. Mostly produced by niche magazines with small but dedicated readerships, these lines can help to build loyalty and provide a new source of revenue as advertising dollars dry up. According to data by Standard Media Index, the top 35 fashion magazines in the US saw advertising revenue decline by 40 percent from $2.4 billion in 2010 to $1.5 billion in 2017.